First having been introduced to the concept of Multi-Level-Marketing in1997, I was taken. The theorem sound fabulous. Why not buy your products and services from people you know and have them earn a reasonable profit instead of the Chairmen of the major corporations. It seemed sensible, right?
It did not take me long to find out that that the failure rate in the industry was great ? something similar to 97%.
What about the other 3%? What were they doing? Many MLMers had their answers, but none appeared sensible to me.
What?s wrong and, just as significantly, how can it be corrected?
In the beginning, you were taught to make a list of individuals you knew, post flyers, call people up and get folks to go to a hotel or home event. The chant was train your organization to duplicate.
While duplication made sense, those among us who succeeded in bring a few of the people into our Multi-Level Marketing,, we failed sadly making those individuals duplicate.
Why? We were making an attempt to duplicate people. It took some astute folks and the Internet to realize. You can not duplicate people; you can duplicate systems.
If you had a system, you could use that system, teach others to use it and achieve success in building a large MLM business online.
The most successful of these Internet Marketers managed to make a huge 6-figure a month incomes for themselves and their downline.
What did they teach?
You might be stunned, they taught that success does not depend upon the product, the payplan or the company.
As an alternative success relied upon the relationships you build and the resources (the promoting systems) you have.
RELATIONSHIPS
Others like to buy, but they don't like to be sold to. Give them value and they will follow you. You do not need to sell. In truth selling is self-defeating. Let me give you an example.
I was nervous about my eye sight and was hunting for some nutritional products that I could trust. I came across one man online who gave a complete rundown of those ingredients, their descriptions and benefits. He offered more tips through seven emails. I signed up. He then sent me helpful information, how I can avoid eyes strain while using the PC, eye exercises, as well as some nutritional products that he would give you as a free trial. I received tons of value even before I purchased.
RESOURCES
FInding or making a system that can easily be duplicated.
Keeping abreast of the latest online marketing strategies is as important as proper utilization of the older techniques. Sharing these with your community is vital..
Auto-responders so you can communicate often and send out broadcast message for specialised activities and services.
Marketing Systems that are straightforward to duplicate
Social Media Marketing
The proper use Facebook Fan Pages (word of advice. Don?t market your MLM on these. Use them to build trust.)
Search Engine Optimisation methodologies (SEO)
Article marketing
Video marketing
Word Press Blogs
Other online marketing strategies
There?s so many important marketing tools online, the latest being Google + Have you learned about that yet? At the time of this writing, it is just in beta testing, but you can take the tour by Googleing Google +.
Don?t wait. Get started now. Use these secrets to make money online.
Gloria Reibin spent the last 10 years in Internet marketing. Visit her E Online Marketing Strategies Blog, The Home of Selling Gurus ? Free Academic Videos. To get some more information per selling resources visit here.
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